Marketing

Not all pioneers have arrows in their backs.

In new markets, the biggest rewards often skip the first arrival and are awarded to a fast follower. Whether you’re chasing or being chased, insulating your brand by creating intangible differentiators to complement your engineering feats is a critical component of your staying power.

After crafting an identity and positioning a product or service, we monitor our clients’ products’ “sociability”, acquisition rates, relevancy, and attrition. When one metric slips, we address it quickly and with our full attention.

As a full-service marketing and product development firm, we take projects from concept to launch, including naming, branding, UX design, product development, and lifecycle marketing and management.

Our services include:

– Product design for mobile and web
– Lifecycle marketing
– Advertising design and purchases
– SEO/SEM
– A/B testing and optimization
– Targeted campaigns, visitor tracking, and analytics
– Special projects, like brand audits and redesigns

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